Instagram (IG) is the most popular service when posting photos and videos online. Statistics reveal that Instagram is the most effective social media channel for businesses to promote their offerings and services. Annually, IG goes above and above to accommodate these businesses by providing a vast array of exclusive features.
Recent Instagram statistics show that as of January 2019, 500 million users regularly engaged with the Stories part. A large percentage of the global population appears to make daily sprints to the platform, as evidenced by the data. Companies and marketers should try to understand how the system functions.The majority of us use various sorts of social media daily.
People who use the network frequently would benefit greatly from learning more about it. Moreover, the following data and information are invaluable for marketers that want to make the most of Instagram. Following are some facts about Instagram that its users need to know:
- In 2022, Instagram will be 12 years old:
Instagram is old enough now to be a teenager. Theinstant app has changed a lot (Reels!) since its inception in October 2010 with a filtering photo of the founder’s dog and will change over time. As Instagram continues into its second decade, keeping up with the platform’s newest developments is essential.
- In terms of social media usage, Instagram ranks at #4:
Only Fb, WhatsApp, and Snapchat have more daily active users than Instagram’s 1.5 billion on social media platforms. Wow, that is many viewers. It has a more extensive user base than TikTok, Twitter, Youtube, and Skype combined, so it may be a better choice if you want to maximize your audience engagement at a low cost.
- As of 2022, Instagram was used by 30.5% of the 25-34-year-old population of internet users:
Another of the most telling facts about Instagram is the large number of young people who use it. It’s a big part of what gives it its excellent reputation. On the other hand, just 16% of those online who are 35–44 use Instagram.
- When it comes to Instagram, the most fantastic day to post is on Tuesday:
Instagram users are most active between 11 AM and 2 PM on Tuesdays and between 11 AM and 2 PM on Mondays thru Fridays, as determined by a poll. Sunday is the very worst day to publish.
- Audience Statistics for Instagram:
Below are the audience statistics for Instagram. Have a look:
- Quantitative Analysis of Instagram Stories:
Instagram’s story feature stands out for its breadth and importance compared to other social networking sites. Over five hundred individuals throughout the world use Instagram Stories regularly. Also, marketers value narratives to increase brand recognition and user participation.
- Statistics of Users Outside the US Market:
The United States of America is home to the vast majority of Instagram’s 110 million monthly active users. To determine your market and products, you need to be familiar with the specific users in other nations. Users in Brazil are in the hundreds of millions, while those in India, Indonesia, and Moscow are in the tens of millions or more.
- Regular active Instagram Users:
By some measures, Instagram has more than 2 billion daily active users, making it the secondmost popular social media platform for posting visual content after Facebook.
- India is indeed a rapidly expanding market for Instagram:
Instagram’s quickest area is now India, where its user base has increased by 17% quarter after quarter. Good for you if this is the kind of audience you want to attract with your product! This is the best place to locate them at this time.
- Almost all businesses (93%) intend to use Instagram for influencer marketing:
When it comes to marketing, influencers are still on the rise. 93% of companies and firms surveyed said they planned to use Instagram. When asked to classify Instagram posts, 83% replied “Instagram Stories,” whereas 36% stated “Instagram Reels.”
- Daily average time spent on Instagram by adults is close to 30 minutes:
However, people are not only perusing their timeline but also reading out Instagram Stories, seeing Live feeds, and viewing Reels. Brands on the game know that to keep their fans engaged for half an hour, they must provide engaging content across all channels.
Wrapping It Up:
As of now, it has grown to become the world’s second-largest social networking platform. Also, it shows no signs of stopping down. Fan following on Instagram is a great plus. But if you don’t have many followers, you can buy Instagram followers in Australia from Socialpowwow.com. Instagram is becoming increasingly well-known, yet its true impact is sometimes overlooked.
Our goal in writing this was to raise consciousness about this issue, which we believe we accomplished. Instagram now offers interesting advancements and technology to its highly engaged users, influencers, companies, and brands, as shown by most of the platform’s data.